The Rumor Mill

Written by Christopher Null on June 24th, 2011

Four years on, iPhone rumormongering is still big business. Isn’t anyone tired of this yet?

How Big Can I Dig?

Written by Christopher Null on June 14th, 2011

Configuring a new 15.6-inch laptop. Torn between the 1600 x 900 screen vs. the 1920 x 1080 screen (an extra $200, yikes). Agony!

Null Media – Content Creation, Editorial Strategy, and All That Good Stuff

Written by Christopher Null on June 4th, 2011

My new baby is called Null Media LLC.

For the time being, you can find my upstart editorial strategy, editing services, and writing services company located here.

The Definition of Winning

Written by Christopher Null on May 30th, 2011

A selection of Senior High School Pictures

Vacation Ending

Written by Christopher Null on May 28th, 2011

After a week in the South, it’s going to be tough to go back to all those surly, big-city folk. I see why people like it here… but they need to do something about the heat, stat.

Genius

Written by Christopher Null on May 17th, 2011

Why can’t I think of stuff like this?

Municipal Serendipity

Written by Christopher Null on May 2nd, 2011

Apparently from Glen Park Festival

20110502-012505.jpg

It’s Funny Because It’s True

Written by Christopher Null on May 1st, 2011

Mega Shark: How It Works

Written by Christopher Null on April 29th, 2011

There’s a reason why infographics are so popular.

An Unabridged History of SNL “Celebrity Jeopardy”

Written by Christopher Null on April 12th, 2011

I’ll have Swords for $400, Alex.

 

I’ve Come to Meet Zuse

Written by Christopher Null on April 5th, 2011

I had no idea Tron: Legacy would be so perfect for a five-year old boy.

“This is just crazy!”

“Come on!”

“There’s only two red guys left?”

“He just defeated his dad!?”

IPhone Bloggin’

Written by Christopher Null on March 19th, 2011

Hey, this works pretty good!

My Daughter Speaks the Truth

Written by Christopher Null on March 7th, 2011

click for the big version…

Movie Truism

Written by Christopher Null on March 7th, 2011

If your character coughs even one time in a movie, you will die before the credits roll.

My Oscar Pool Ballot Is Looking Good So Far…

Written by Christopher Null on February 27th, 2011

Come on Social Network!

AWARD CATEGORY CHOICE
1. Best Visual Effects (2 points) 4: Inception
2. Best Sound Editing (2 points) 1: Inception
3. Best Sound Mixing (2 points) 1: Inception
4. Best Live Action Short Film (1 points) 2: The Crush
5. Best Animated Short Film (1 points) 4: The Lost Thing
6. Best Original Song (4 points) 3: “If I Rise” (127 Hours)
7. Best Original Score (4 points) 5: The Social Network (Trent Reznor, Atticus Ross)
8. Best Makeup (2 points) 3: The Wolfman
9. Best Film Editing (3 points) 5: The Social Network
10. Best Documentary Short (1 points) 2: Poster Girl
11. Best Documentary Feature (1 points) 1: Exit Through the Gift Shop
12. Best Animated Feature (4 points) 3: Toy Story 3
13. Best Costume Design (3 points) 1: Alice in Wonderland
14. Best Cinematography (5 points) 5: True Grit
15. Best Art Direction (3 points) 4: The King’s Speech
16. Best Foreign Language Film (4 points) 3: In a Better World (Denmark)
17. Best Adapted Screenplay (5 points) 2: The Social Network (Aaron Sorkin)
18. Best Original Screenplay (5 points) 5: The King’s Speech (David Seidler)
19. Best Director (10 points) 4: The Social Network (David Fincher)
20. Best Supporting Actress (10 points) 3: Melissa Leo (The Fighter)
21. Best Supporting Actor (10 points) 1: Christian Bale (The Fighter)
22. Best Actress (15 points) 4: Natalie Portman (Black Swan)
23. Best Actor (15 points) 4: Colin Firth (The King’s Speech)
24. Best Picture (20 points) 7: The Social Network

Update: Oh well….

Chick-fil-A Cometh

Written by Christopher Null on February 23rd, 2011

From the company’s press release…

Restaurant Growth/New Market Expansion: Chick-fil-A will add 90 new locations to its restaurant portfolio, including 71 stand-alone locations, four mall/in-line restaurants and 15 licensed outlets. Chick-fil-A will also expand into entirely new markets for the chain, with plans to further its expansion into the Chicago metro area this spring, enter the San Francisco Bay area in the fall, and open in Boise, Idaho in the fall.

Show Me “ALLIGATOR!”

Written by Christopher Null on February 14th, 2011

It’s been Family Feud mania here for a couple of weeks (blame the iPad game), but nothing the kids have done approaches the awesomeness of this clip.

The Mails

Written by Christopher Null on January 31st, 2011

This just appeared in my mailbox today. I live in San Francisco.

(click for large version/punch line)

It’s What’s For Dinner

Written by Christopher Null on January 28th, 2011

This is the first press release I’ve received that I read all the way through in months. Fascinating. Had no idea Taco Bell was being sued because someone claimed their “meat” was only 36% meat. Per Taco Bell, it is actaully 88% meat.

FOR IMMEDIATE RELEASE

Taco Bell® Stands Behind the Quality of its Seasoned Beef and Shares the Truth of its Not-So-Secret Recipe

Company Launches National Ad Campaign to Set the Record Straight

Irvine, Calif., January 28, 2011 –Taco Bell announced today that it is setting the record straight, launching a nationwide advertising campaign to share the truth about its seasoned beef. The company is placing full page ads in national publications including Wall Street Journal, New York Times and USA Today as well as in local market newspapers including Boston Globe, Chicago Tribune, Los Angeles Times, Orange County Register, San Diego Tribune, and San Francisco Chronicle. The company is also executing a campaign to reach its Hispanic customers.

To reach consumers online, the company launched a YouTube video featuring Taco Bell President Greg Creed speaking about the facts of the brands “not-so-secret” recipe. The video will be placed on the company’s YouTube channel (www.youtube.com/tacobell), Facebook page (www.facebook.com/tacobell), website (www.tacobell.com) and supported with an aggressive online campaign on leading search engines and social media networks.

The Advertising Copy reads:

Thank you for suing us.

Here’s the truth about seasoned beef.

The claims made against Taco Bell and our seasoned beef are absolutely false.

Our beef is 100% USDA inspected, just like the quality beef you buy in a supermarket and prepare in your home. It is then slow-cooked and simmered in our unique recipe of seasonings, spices, water, and other ingredients to provide Taco Bell’s signature taste and texture.

Plain ground beef tastes boring.

The only reason we add anything to our beef is to give the meat flavor and quality. Otherwise we’d end up with nothing more than the bland flavor of ground beef, and that doesn’t make for great-tasting tacos.

So here are the REAL percentages.

88% Beef and 12% Secret Recipe.

In case you’re curious, here’s our not-so-secret recipe.

We start with USDA-inspected quality beef (88%). Then add water to keep it juicy and moist (3%). Mix in Mexican spices and flavors, including salt, chili pepper, onion powder, tomato powder, sugar, garlic powder, and cocoa powder (4%). Combine a little oats, caramelized sugar, yeast, citric acid, and other ingredients that contribute to the flavor, moisture, consistency, and quality of our seasoned beef (5%).

We stand behind the quality of our seasoned beef 100% and we are proud to serve it in all our restaurants. We take any claims to the contrary very seriously and plan to take legal action against those who have made false claims against our seasoned beef.

Greg Creed

President, Taco Bell

About Taco Bell Corp.

Taco Bell Corp. (“Taco Bell”), a subsidiary of Yum! Brands, Inc., (NYSE: YUM), is the nation’s leading Mexican-style quick service restaurant chain. Taco Bell serves tacos, burritos, signature quesadillas, Grilled Stuft Burritos, nachos, and other specialty items such as Crunchwrap Supreme®, in addition to the Why Pay More!® Value Menu. Taco Bell serves more than 36.8 million consumers each week in nearly 5,600 restaurants in the U.S.

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More Lactose Please

Written by Christopher Null on January 17th, 2011

Man was not made to consume this much cheese in this little time.